The Balanced Score Card converts strategy into an integrated system of objectives, measures, targets, and initiatives defined across the four business perspectives of financial, customer, internal/process and learning/growth.

The Balanced Score Card is a concept for measuring whether the activities of an organization are meeting objectives in terms of vision and strategy. By focusing not only on financial outcomes but also on the customer, internal/process and learning/growth issues, the balanced score card helps to provide a more comprehensive view of a business which in turn helps organizations to act in their best long-term interests. The strategic management system helps managers focus on performance metrics while balancing financial objectives with customer, process and employee perspectives.

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Knowledge

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Strategy

Balanced Score Card

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